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Google AdWords

  Google AdWords has been running for over 10 years however there are still a lot of people, including online marketers, and website owners who don’t understand what is is or how it works. Below is a...

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Google Shopper 3.0

With the release of Google Shopping 3.0 for Android last Friday (9th November), it’s likely that many more people will be armed with their own personal shopper, their mobile phone. According to a...

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Google: 67% Search Engine Market Share

Google is ever increasing and taking it’s brand to new levels. It took back another 0.1% of all search traffic in November away from its competitors, taking it up to the 67% mark, which is a U.S...

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Google Product Listing Ads Or Amazon Product Ads?

It’s an interesting debate, about what is more beneficial to a store between Google Product Listing Ads and Amazon Product Ads. Well thankfully for you all we have the results here, thanks for the...

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The 10 Best Shopping Engines

Every quarter, CPC Strategy release their Comparison Shopping Report. This report is a collection of data taken from over 4 million clicks and over $8 million in revenue. The report itself provides a...

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The 10 Best Shopping Engines Part 2

Every quarter, CPC Strategy release their Comparison Shopping Report. This report is a collection of data taken from over 4 million clicks and over $8 million in revenue. The report itself provides a...

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The 10 Best Shopping Engines Part 3

Every quarter, CPC Strategy release their Comparison Shopping Report. This report is a collection of data taken from over 4 million clicks and over $8 million in revenue. The report itself provides a...

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Compare Before You Buy

A new study released recently has shown that over 90% of people will spend an average of 32 minutes looking around for the best prices before purchasing, with only around 7% not interested in price...

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BRC-Google Online Retail Monitor shows international oppurtunities for UK...

When the British Retail Consortium observed emerging markets it was shown a large digital point of contact for consumers is through mobile devices such as smartphones or tablets. This may be due to...

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Huge rise in Google PLA Search Results

According to a Universal Search Study from Search Metrics Google PLA’s have shown 118% increase in search results.  Here is a summary of some of the results that they have found base on data from 2014:...

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Search Results Pages

Search results pages are an important tool to maximize when making sure customers find what they are looking for. It is used as a fallback when the site structure is not immediately obvious to...

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Search Box User Friendliness Guidelines

Search Box integration is an important part of developing any website. When it is not immediately obvious to how to find a product for a user this a common fall back. Take Amazon for example. While it...

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Google AdWords – A quick overview and how it works

Google AdWords has been running for over 10 years however there are still a lot of people, including online marketers, and website owners who don’t understand what is is or how it works. Below is a...

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